Brand assets
Official RideRadar logos, colors, and usage guidance for public references.
RideRadar Brand Assets
Use this page when you need to represent RideRadar in an article, directory, partner page, presentation, or integration surface. These are the approved marks, colors, and naming rules.
Logo
The RideRadar mark is a geometric R inside a clay tile. Use the tile mark for app icons, square placements, favicons, social previews, and compact partner lists.
Wordmark
Write the name as RideRadar. One word, two capital Rs. Do not write Ride Radar, rideradar, or RR in public copy unless space is genuinely constrained.
Glyph
Use the bare glyph only when it sits inside an existing tile, avatar, badge, or brand-safe container. If the background is not controlled, use the primary icon.
Color
RideRadar's identity color is clay. Use brand-500 for filled brand surfaces
and brand-600 when clay is set as text on a light surface.
#E45937
brand-500 / fills
#C73E1A
brand-600 / text
#FEFDFB
paper / inverted icon
Typography
Use a system sans-serif stack. RideRadar does not require a downloaded brand font. The product wordmark is set from the system sans stack at 600 weight.
Usage
Do:
- Keep clear space around the icon at least equal to one quarter of the tile.
- Use the supplied SVGs instead of redrawing the mark.
- Preserve the icon's rounded square when the mark appears by itself.
- Link public references to
https://www.rideradar.com.au.
Do not:
- Animate the mark in public brand placements.
- Recolor the tile, change the glyph, add shadows, or place the mark in a busy image.
- Use the retired radar-arc glyph as the RideRadar logo.
- Use payment, subscription, or marketplace language. RideRadar is a free vehicle search engine.
Description
Short description:
RideRadar is a free Australian car and motorbike search engine that gathers listings from major marketplaces into one place.
Long description:
RideRadar indexes public vehicle listings across Australia's major car, motorbike, classifieds, and auction platforms so buyers can search one place and follow each listing back to its original marketplace.